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How are the colors in the DCI score determined?

Modified on: Thu, 2 Jul, 2026 at 3:23 PM

Answer

The colors shown on the DCI Score dial represent the number of points achieved on the DCI scale. The point range and associate colors are listed in the table below.

Summary

DCI® score colors are assigned based on score ranges from 0–100. Each range is associated with a specific color on the DCI Score dial. The colors are purely ornamental and are always presented alongside an accessible score label.

About DCI® Score Colors

The Digital Certainty Index® (DCI®) is a measure of the quality and potential impact of a site's digital presence.

The colors shown on the DCI Score dial represent the number of points achieved on the DCI scale. The point range and associate colors are listed in the table below.

DCI Score Color Ranges

Point range (≈) Color nameColor codeColor
0-30Red#e8465e 
30-40Hot rod#f36759 
40-50Angry orange#fa8759 
50-60Orange#fea45f 
60-65Dawn#ffc16d 
65-70Yellow#ffdc83 
70-75Primrose#e4e98d 
75-80Yellow Green#c8dc7d 
80-85Mojito#accf6e 
85-90Lime#8ec262 
90-95Grass#6fb457 
95-100Green#4ba74f 

Accessibility Note

The colors are purely ornamental. They are always presented alongside an accessible score label.

Related Articles

What is the Digital Certainty Index® (DCI®)?

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